4 February 2019: Cold
Pressed Juice Market is anticipated to grow considerably in the
forthcoming periodowing to the growing prevalence of chronic diseases such as
diabetes, increasing occurrence of obesity, and rising nutritional and health
concerns among general population, particularly in the developed economies
across the globe. Shifting trends towards the cold pressed juice for its good
nutrition value instead of medications is considered as one of the key factors
driving market growth over the forecast period. Other factors such as changing
lifestyle, varying food patterns, rising health consciousness among young
population are anticipated to drive the growth of cold pressed juice market in
the upcoming years.
Globally, the market is predicted to grow at high CAGR over
the forecast period, providing numerous opportunities for market players to
invest in research and development of the cold pressed juice market. The market
is broadly categorized into two major types such as raw juices and
high-pressure processing (HPP) juices. The high pressure processing (HPP) is a
technique that implements cold pasteurization through which a product that is
recently sealed in its final package, are poured into a container, then
subjected to a high level of isostatic pressure, transported by water.
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The cold pressed juices are safe to drink along with organic
flavor and high content of nutrients. These factors are expected to fuel market
demand for cold pressed juices during the forecast period. Common methodology
used for the extraction of cold pressed juices involves adoption of a juicer
consisting of a hydraulic press that squeezes juice from fruits. As soon as the
juice is sealed in tight container, then it is positioned in a huge chamber,
while applying a high level of pressure to neutralize pathogens in the
contained juice. This allows the cold pressed juice to be flavorful and safe to
drink with high nutritional content.
The cold pressed juice market is broadly divided based on
type of raw materials, channel of distribution, and nature. Additionally,
increasing penetration of various distribution channels such as grocery,
retailers, hypermarkets, e-commerce retailers, and number of departmental
stores in urban as well as rural areas across the globe are expected to drive
market growth over the forecast period.
The cold pressed juice market is divided by region as North
America, Europe, Asia-Pacific, Latin America and Africa. North America has
shown major growth in recent years owing to the rise in the implementation of
latest technologies in packaged food & beverages industry, changing
lifestyle, and existence of well-established industrial infrastructure in the
region.
Asia-Pacific region is predicted to hold major market share
with massive growth in forecast period. Countries such as India, China and
Japan are leading the Asia-Pacific market with varying food habits, increasing
health consciousness, and significant investment by leading industry players
considering potential growth opportunities in the region. The key players in
the cold pressed juice market are Evergreen Juices Incorporations, Pressed
Juicery Co., Suja Life, LLC, PepsiCo Incorporations, Liquiteria Inc., Evolution
Fresh, Inc., Hain BluePrint LLC, JustPressed LLC, Juice Generation LLC, Organic
Avenue LLC, and Organic Press Juices Dubai.
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